However, there are objective reasons for this where both projects and investors have their own peculiarities, requirements, and preferences. If a database acceptable for each party involved is created, then everyone will conform to it. Currently there’s none so far and most likely you will have to take into account the requirements of each individual investor.
Why should a project usually conform to the investor’s requirements and not vice-versa? Almost without exception, it’s the investor who must choose between a large number of proposals, and not the project team.
What we encounter in the real world:
Despite the fact that the requirements on how to fill out the application form are clearly set at the GS Venture web-site, we receive a number of applications in a free format. It doesn’t mean they are unacceptable. In some cases such applications are well-designed presentations and/or well-thought-out business plans.
- A really outstanding project can be submitted in any format, but at the same time the “title page” should be a brief abstract, which doesn’t allow experts to postpone reading the entire material.
- A really outstanding project can be sent to a number of addressees in order to create competition among investors, but it’s quite dangerous because each innovative project positions itself as being outstanding at the beginning, which is fine as you should believe in yourself, but might not reflect reality.
- Mass mailing to a list of addresses in most cases is a sign of a lack of demand for the project, rather than its competitiveness.
- For a quick review of the project, you should follow the application format of each investor.
- The fewer points you mention in the application, the more counter-questions you will get, which you might not be prepared to.